{"id":1089924,"date":"2025-01-29T09:20:26","date_gmt":"2025-01-29T09:20:26","guid":{"rendered":"https:\/\/stscapital.lt\/seo-basics-how-to-improve-website-visibility\/"},"modified":"2025-02-20T15:54:59","modified_gmt":"2025-02-20T15:54:59","slug":"seo-basics-how-to-improve-website-visibility","status":"publish","type":"post","link":"https:\/\/stscapital.lt\/en\/seo-basics-how-to-improve-website-visibility\/","title":{"rendered":"SEO Basics: How to improve website visibility?"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.18.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][et_pb_text _builder_version=”4.18.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

Today, with the internet being the main place to find information, SEO (Search Engine Optimisation) is a must for any business that wants to be visible online. But where to start? <\/p>\n

Keyword research<\/strong><\/p>\n

Keywords are the foundation that helps users find your website. Use tools like Google Keyword Planner to find the words your target audience is searching for. <\/p>\n

Content quality<\/strong><\/p>\n

Quality content is the key to SEO success. Create texts that are useful, informative and user-oriented. Update your website content regularly. <\/p>\n

Technical SEO<\/strong><\/p>\n

Make sure your website is fast, mobile-friendly and easy to navigate. Tidy up Meta descriptions, photo descriptions, links, internal links, any 404 error pages and create working links from other networks. <\/p>\n

Creating links<\/strong><\/p>\n

The more quality links to your website, the more it will be ranked in search engines. Work with partners, collaborate with bloggers or create useful content that will get natural links. <\/p>\n

Analytics and optimisation<\/strong><\/p>\n

Use tools such as Google Analytics and Google Search Console to monitor your website traffic and optimise your actions based on the data collected.<\/p>\n

 <\/p>\n

SEO is a long-term investment, but the results – more traffic, higher rankings and more leads – are well worth it.<\/p>\n

Contact:<\/strong><\/em><\/p>\n

Do you have questions about SEO or are you looking for professional help? Contact the team at STS Capital: <\/em><\/p>\n

\ud83d\udce7 E-mail: info@stscapital.lt<\/a> <\/em><\/p>\n

\ud83d\udcde Phone: +370 652 65807<\/a><\/em><\/p>\n

\ud83c\udf10 Website: https:\/\/www.stscapital.lt<\/a><\/em><\/p>\n

    <\/ol>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

    Today, with the internet being the main place to find information, SEO (Search Engine Optimisation) is a must for any business that wants to be visible online. But where to start? Keyword research Keywords are the foundation that helps users find your website. Use tools like Google Keyword Planner to find the words your target […]<\/p>\n","protected":false},"author":2,"featured_media":1089926,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[137,139,138],"tags":[],"class_list":["post-1089924","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-articles","category-seo-en","category-seo-google-ads-meta-ads-analytics"],"yoast_head":"\nSEO Basics: How to improve website visibility? - STS Capital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Basics: How to improve website visibility? - STS Capital\" \/>\n<meta property=\"og:description\" content=\"Today, with the internet being the main place to find information, SEO (Search Engine Optimisation) is a must for any business that wants to be visible online. But where to start? Keyword research Keywords are the foundation that helps users find your website. Use tools like Google Keyword Planner to find the words your target […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/\" \/>\n<meta property=\"og:site_name\" content=\"STS Capital\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-29T09:20:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-20T15:54:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1333\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kornelija\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kornelija\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/\"},\"author\":{\"name\":\"Kornelija\",\"@id\":\"https:\/\/stscapital.lt\/#\/schema\/person\/edbd55c230bace666fd8583be99a0f83\"},\"headline\":\"SEO Basics: How to improve website visibility?\",\"datePublished\":\"2025-01-29T09:20:26+00:00\",\"dateModified\":\"2025-02-20T15:54:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/\"},\"wordCount\":316,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/stscapital.lt\/#organization\"},\"image\":{\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg\",\"articleSection\":[\"All articles\",\"Seo\",\"SEO, Google Ads, Meta Ads, Analytics\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/\",\"url\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/\",\"name\":\"SEO Basics: How to improve website visibility? - STS Capital\",\"isPartOf\":{\"@id\":\"https:\/\/stscapital.lt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg\",\"datePublished\":\"2025-01-29T09:20:26+00:00\",\"dateModified\":\"2025-02-20T15:54:59+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage\",\"url\":\"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg\",\"contentUrl\":\"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg\",\"width\":2000,\"height\":1333},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/stscapital.lt\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SEO Basics: How to improve website visibility?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/stscapital.lt\/#website\",\"url\":\"https:\/\/stscapital.lt\/\",\"name\":\"STS Capital\",\"description\":\"Konsultacijos, IT sprendimai, Projekt\u0173 rengimas\",\"publisher\":{\"@id\":\"https:\/\/stscapital.lt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/stscapital.lt\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/stscapital.lt\/#organization\",\"name\":\"STS Capital\",\"url\":\"https:\/\/stscapital.lt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/stscapital.lt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/stscapital.lt\/wp-content\/uploads\/2022\/09\/mitrena-logo-juodas-600.png\",\"contentUrl\":\"https:\/\/stscapital.lt\/wp-content\/uploads\/2022\/09\/mitrena-logo-juodas-600.png\",\"width\":600,\"height\":120,\"caption\":\"STS Capital\"},\"image\":{\"@id\":\"https:\/\/stscapital.lt\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/mitrena\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/stscapital.lt\/#\/schema\/person\/edbd55c230bace666fd8583be99a0f83\",\"name\":\"Kornelija\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/stscapital.lt\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/stscapital.lt\/wp-content\/litespeed\/avatar\/c6798460eebfa46c596261ec220136eb.jpg?ver=1777070807\",\"contentUrl\":\"https:\/\/stscapital.lt\/wp-content\/litespeed\/avatar\/c6798460eebfa46c596261ec220136eb.jpg?ver=1777070807\",\"caption\":\"Kornelija\"},\"url\":\"https:\/\/stscapital.lt\/en\/author\/kornelija\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SEO Basics: How to improve website visibility? - STS Capital","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/","og_locale":"en_US","og_type":"article","og_title":"SEO Basics: How to improve website visibility? - STS Capital","og_description":"Today, with the internet being the main place to find information, SEO (Search Engine Optimisation) is a must for any business that wants to be visible online. But where to start? Keyword research Keywords are the foundation that helps users find your website. Use tools like Google Keyword Planner to find the words your target […]","og_url":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/","og_site_name":"STS Capital","article_published_time":"2025-01-29T09:20:26+00:00","article_modified_time":"2025-02-20T15:54:59+00:00","og_image":[{"width":2000,"height":1333,"url":"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg","type":"image\/jpeg"}],"author":"Kornelija","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Kornelija","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#article","isPartOf":{"@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/"},"author":{"name":"Kornelija","@id":"https:\/\/stscapital.lt\/#\/schema\/person\/edbd55c230bace666fd8583be99a0f83"},"headline":"SEO Basics: How to improve website visibility?","datePublished":"2025-01-29T09:20:26+00:00","dateModified":"2025-02-20T15:54:59+00:00","mainEntityOfPage":{"@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/"},"wordCount":316,"commentCount":0,"publisher":{"@id":"https:\/\/stscapital.lt\/#organization"},"image":{"@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage"},"thumbnailUrl":"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg","articleSection":["All articles","Seo","SEO, Google Ads, Meta Ads, Analytics"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/","url":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/","name":"SEO Basics: How to improve website visibility? - STS Capital","isPartOf":{"@id":"https:\/\/stscapital.lt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage"},"image":{"@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage"},"thumbnailUrl":"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg","datePublished":"2025-01-29T09:20:26+00:00","dateModified":"2025-02-20T15:54:59+00:00","breadcrumb":{"@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#primaryimage","url":"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg","contentUrl":"https:\/\/stscapital.lt\/wp-content\/uploads\/2025\/01\/SEO-pagrindai-Kaip-pagerinti-svetaines-matomuma.jpg","width":2000,"height":1333},{"@type":"BreadcrumbList","@id":"https:\/\/stscapital.lt\/seo-pagrindai-kaip-pagerinti-svetaines-matomuma\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/stscapital.lt\/en\/"},{"@type":"ListItem","position":2,"name":"SEO Basics: How to improve website visibility?"}]},{"@type":"WebSite","@id":"https:\/\/stscapital.lt\/#website","url":"https:\/\/stscapital.lt\/","name":"STS Capital","description":"Konsultacijos, IT sprendimai, Projekt\u0173 rengimas","publisher":{"@id":"https:\/\/stscapital.lt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/stscapital.lt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/stscapital.lt\/#organization","name":"STS Capital","url":"https:\/\/stscapital.lt\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stscapital.lt\/#\/schema\/logo\/image\/","url":"https:\/\/stscapital.lt\/wp-content\/uploads\/2022\/09\/mitrena-logo-juodas-600.png","contentUrl":"https:\/\/stscapital.lt\/wp-content\/uploads\/2022\/09\/mitrena-logo-juodas-600.png","width":600,"height":120,"caption":"STS Capital"},"image":{"@id":"https:\/\/stscapital.lt\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/mitrena\/"]},{"@type":"Person","@id":"https:\/\/stscapital.lt\/#\/schema\/person\/edbd55c230bace666fd8583be99a0f83","name":"Kornelija","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/stscapital.lt\/#\/schema\/person\/image\/","url":"https:\/\/stscapital.lt\/wp-content\/litespeed\/avatar\/c6798460eebfa46c596261ec220136eb.jpg?ver=1777070807","contentUrl":"https:\/\/stscapital.lt\/wp-content\/litespeed\/avatar\/c6798460eebfa46c596261ec220136eb.jpg?ver=1777070807","caption":"Kornelija"},"url":"https:\/\/stscapital.lt\/en\/author\/kornelija\/"}]}},"_links":{"self":[{"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/posts\/1089924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/comments?post=1089924"}],"version-history":[{"count":10,"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/posts\/1089924\/revisions"}],"predecessor-version":[{"id":1089955,"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/posts\/1089924\/revisions\/1089955"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/media\/1089926"}],"wp:attachment":[{"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/media?parent=1089924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/categories?post=1089924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stscapital.lt\/en\/wp-json\/wp\/v2\/tags?post=1089924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}